How to get a real film look while shooting digital
Discover how to achieve a retro effect on your images without developing a single roll of film.
What's new on Facebook and Instagram?
The COVID-19 period has proved a busy few months for Facebook, who has launched updated versions of almost all of its individual platforms. Here’s what’s new in the worlds of Facebook and Instagram— get involved!
Mission: Inbox Zero
The task should you accept it: getting your email inbox organised and keeping it that way.
The rise of the at-home masterchef during COVID-19
We’ve seen all the memes about everyone baking banana bread and carrot cakes far more than usual during COVID-19, so why are we?
A guide to Instagram Live
Now, more than ever, it’s important to be connected particularly bringing a human element to your brand. A key trend we’ve identified this month is a rise in Instagram Live streams.
What is trending in search right now?
As online consumer behaviour becomes the norm for everyone right now, what are we seeing trending in search and SEO?
Managing your mental health while working from home
You’re not alone if you’re feeling overwhelmed and being affected by the current climate. If you’re struggling without family and friends directly around you and try to help yourself. Take time out if you need it.
Our guide to being a video conferencing superstar!
It may be easy to jump on a FaceTime with friends and have a joke in your pyjamas, but moving up the ranks to video conference calls requires a bit more professionalism.
How to work from home efficiently
Whilst these proactive measures are easy for some who may have worked or studied from home previously, for some it may be a challenge to resist homely comforts and distractions.
Supportive marketing during COVID-19
The quick problem solving and rules that can be enforced as etiquette is super important at a time like this. It may not need to be overtly positive, but it should be direct and helpful.
How to pull off a video job application
Recording yourself as part of a job interview is becoming a lot more common now that we have cameras in the palms of our hands. Get the know-how here.
Sharing culture and priceless PR
Sharing culture has allowed businesses like restaurants to wind their publicity tactics right back to word of mouth without having to pay a cent on advertising.
Instagram vs. Reality: Why do we need both?
Regular Instagram users, some of whom you may have seen do this, regularly portray a faux personality to up their Instagram game for likes and clicks.
How to ace a job interview
You have nothing to lose with a job interview! If it goes poorly, or if you end up being rejected for the role, push on. One more interview is one more experience. Good luck!
Dealing with crisis capitalism and online fundraising during national disasters
Ideally with some forward action on climate change from the government, we must be smarter as individuals and businesses as to how we react to crises and raising money to help.
What's next for the media industry in 2020?
2019 was a big year for media and we covered a lot of breaking updates. So what do we think will happen in 2020?
Most inspiring ads of 2019
We dove into the pure creative genius that comes out of the year of ads, and this list celebrates the best ads of 2019 that aimed to inspire, push change and alter perspectives.
In the Hot Seat: Greg
Greg is the resident slashie of the office, flitting off to DJ sets in various locations. He also loves cooking to relax after working in social and community manager here at HG. Find out more about him here!
Best practice for LinkedIn
Think of LinkedIn as the professional version of Facebook. Skip the memes and cat videos, and head back to the initial purpose of social media: to communicate.
