Hotglue wins Garnier account
Hotglue is excited to officially announce that we have been selected as Garnier’s digital partner, adding to the list of L’Oréal brands we currently work with.
The appointment also secures our spot on L'Oréal Group’s digital roster of agencies for a further three years.
After a competitive pitch process, the team was proud to be told that they were successful in presenting to the Garnier team.
We have begun leading the brand’s always-on strategy and creative content development across digital and social media, including influencers, eCommerce and brand campaigns.
“Hotglue stood out in the pitch process for their integrated and agile approach across digital, creative, data and in-house production capability. We’re thrilled to partner with Hotglue to help accelerate the awareness and engagement of the Garnier brand in Australia.”
Since being appointed as the digital agency for Lancôme in 2015, our relationship with the L'Oréal Group has grown significantly as their digital and social requirements have expanded. We’re now proud to partner with brands such as La Roche-Posay, CeraVe, IT Cosmetics, SkinCeuticals and Kiehl’s among others, and this latest appointment represents our first in the Consumer Products Division.
“The Garnier brand is one of the most well known in Australia, and to have the opportunity to build on this awareness through all aspects of digital marketing is very exciting and a testament to our team’s growing expertise in the beauty industry.”
We’re looking forward to a long and successful partnership with the Garnier team!